THE SECRETS TO SUCCESSFUL MARKETING IN A DOWNTURN

Course Location:

  • In difficult times we are required to fire on all cylinders, heightening the level of creative becomes more important than ever. Aside from market size, being creative is the biggest factor in increasing profit.
  • We will teach you on this course to re-evaluate yourself and how to really look at your business. Tough time tend to make us focus on how effective we have been in our marketing spend. Few people choose to focus on effectiveness.


BENEFITS

 

  • You will learn how to utilise your best and most creative marketing techniques.
  • Being effective is harder, and in good times the pressure to generate marketing activity often soaks up the time needed to refine a marketing strategy.  We show you how to refine your strategy.
  • You will learn how Marketing can keep the cash coming in, which ultimately is more important than most other areas of a business.

 

COURSE OVERVIEW

 

  • The brand – a fresh perspective
  • How tough times can open up opportunities
  • Looking at advertising as an investment not just an expense
  • How top class service can beat the game
  • Re-evaluating – Message, Insights and media channels
  • Planning a course through the recession

 

If you would like to speak to one of our Experienced Training Advisors then call us today on  012613051 or email us at  advice@macconsulting.ie



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